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Should they only help you place your web site in the article, or only underneath the author's information, I would perhaps not spend my time submitting my unique, original article on the site. (Don't submit the article on multiple article index site.) 11 - You're looking to get one way backlinks with anchor text primary keywords to your relevant landing site. 12 - Don't send every article to your residence page. Deliver it to an article or page you have written that has the name and article keywords in the URL. This will then be highly related anchor text link, and you will rank easier for that keyword. 13 - All of us desire to outsource. But you will get significantly burned if you hire someone who has no idea how to get you a proven way link building correctly. Retain a severe Search Engine Optimization specialist. Everybody says they're a professional though. 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