BermanHerold86

I am using Linked-in to keep up with my professional contacts and help them with introductions. Since you are one of the people I recommend, I wanted to ask you to get into my system on LinkedIn.   Basic membership is free, and it requires less than a minute to register and join my system. To get a second viewpoint, we know you check-out http://www.ynpahy.com/national-organization-recognizes-achievement-of-orange-county-schools-3/. Ive received above 35 announcements similar to this, phrased almost precisely the same way. The senders have served surprise... Like me, have you ever received mail announcements like these?  I am using LinkedIn to keep up with my professional connections and support them with introductions. Because youre among the people I suggest, I wanted to invite you to gain access to my network on LinkedIn.   Basic membership is free, and it requires less when compared to a second to register and join my network. I have received above 35 invitations such as this, phrased almost precisely the same manner. The senders have acted offended and amazed that I didnt leap to make the most of this request. Lets consider the problems within this request from a marketing viewpoint. * The majority of the invitations I received were from individuals whose names I did not recognize. Why would I desire to be part of their network? The invitation doesnt say how I would benefit from their community and who theyre, who theyve access to. * Whats Linked In, so how exactly does it work and whatre the benefits of using it? No-one has yet explained this clearly within their request. You can not expect that some-one receiving this invitation knows what youre asking them to join or how itd be beneficial to them. It would be beneficial to have a sentence or two explaining how it works and stating a particular result anyone behind the invitation experienced from membership. It could be that people assume that since basic account is free, the typical person with this invitation will go ahead and join. But even if it does not charge money, time would be taken by joining. You still need to sell people on taking a free activity, specially with respect to an activity or organization that could be new to them. * No body took time to head off possible misunderstandings or objections for this account. As a non-member of Linked In, I am anxious that joining would open me up to a large amount of e-mail and calls in-which I would have no interest and that would waste my time. Again, you cant think that anything free is thus enticing; you must imagine why some-one could have doubts or dismiss the idea and address these questions. * Using a canned invitation that is almost the exact same as everyone elses does not make a great effect. Even when the text supplied by Linked-in were effective, which its not, you had want to give your individual stamp to it. Besides being irritated that they are apparently encouraging people to send invitations that make little sense, Ive nothing against Linked In. Perhaps it is an useful business. My position is that its members should use common sense and fundamental marketing axioms to encourage active, skeptical people to give it an opportunity..